Trade Promotion Management for CPG Companies
Achieve Trade Promotion Excellence
Our TPM services help small CPG companies in their journey towards maximizing the return on their trade spend investments.
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We work with our clients to help master the fundamentals of TPM, define and implement sound business processes relative to TPM, develop integrated sales and trade planning disciplines and to source and implement TPM solutions.
Trade Promotion Management Services
Master TPM Fundamentals
Managing trade in the CPG industry is complex. Mastering the basic fundamentals is crucial to making your trade spend as effective as possible.
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We help our clients gain visibility into their actual spend, establish the necessary controls to ensure timely and accurate trade information, implement sales and spend forecasting processes and address the complexities inherent with executing Trade programs.
Trade Management Processes
Of all the business processes within a CPG company, TPM might be the one that requires the most inter-departmental communications.
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Our TPM consulting services helps our clients implement bast practices to manage the entire process from annual planning and budgeting through reconciliation, with the appropriate level of management controls to ensure accuracy and consistency throughout the organization.
Integrated Sales and Spend Planning
Integrated Sales ans Spend Planning is a process to involve all the appropriate stakeholders in the planning and management of sales and trade spend.
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Our consulting services provides a template to adopt a process to ensure each department understand their responsibilities and are accountable for their execution.